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How Uberflip's Marketing Team Personalizes the Buyer Journey

Published Date

At Uberflip we are all about practicing what we preach. In this webinar, Rachel Bosley, Growth Marketing Manager at Uberflip, will walk you through how we set out to increase personalization in a number of different campaigns across the entire buyer journey. 

Key Takeaways:

  • Ensure you're sending buyers to the right personalized experiences depending on their stage within the buyer journey. 
  • With more personalization in the buyer journey, Uberflip saw a 20% uplift in conversion rate in early stage target accounts, a sales cycle shortened by two days in late stage accounts, and 101 new contacts gained overall in just a few months.