Step 3: Curate your content
With your branding applied to the page, it’s time to add relevant content for your target audience.
Add a content collection (stream) to the page
Add content for your specific audience by selecting a curated stream from your content library.
Create a new stream for this campaign.
Add an item tile to the page
Highlight a standout piece of content that speaks to your audience by adding a single item tile.
Add text to the page
Add copy to the page that helps you relate and provide context for your visitors.
Now that you’ve added relevant content to your page to engage your target audience and let them self educate, you’re ready to move on to step four, applying a call to action!