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Inbound vs. Outbound Dynamic Personalization

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As skillful marketers, we know that creating personalized experiences for target accounts is a stand out method for capturing attention.When it comes to doing this at scale however, it can become a daunting task.

Thankfully we’ve integrated with leading intent data providers and built ingenuitive technology to help scale that one-to-one experience.

In the video you will learn: 

  • What is inbound and outbound personalization
  • How to know which approach to use
  • What gets dynamically personalized on the page