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Master content experience with certifications, courses, and training articles.

The Path to Content Experience Maturity Starts Here

Congratulations! You've taken the first step towards improving your content experience maturity by completing our assessment.

For each section of the assessment, we have assembled a stream of content with the resources you need to improve your score. We're excited for you to level-up your content experience with us! 

Here is a sample of what you can expect to learn about: 

Centralize Content: Uberflip allows you to pull all your content together into one central location to be easily accessed and managed. In this section, you’ll learn the importance of content centralization, how to pick the right content formats, and how to get buy-in from your organization.

Organize Content: It’s important to organize your content in a way that will make it easy for your readers to find what they’re looking for. In this section, you'll learn how to conduct a content audit, how to best organize content to improve discoverability, the benefits of recommending content, and best practices for content tagging. 

Personalize Experiences: Personalized content experience help to power all of your marketing strategies, and allow your prospects to accelerate their journey. In this section, you'll learn how to get started with ABM, how to leverage content marketing effectively, how to use Uberflip for demand generation, and ways to improve collaboration with the sales team.

Distribute Content: Once you’ve started creating personalized content, you need to make sure you’re distributing it to effectively engage and nurture prospects at every stage of the buyer journey. In this section, you'll learn how Uberflip powers the customer experience, why a dedicated content experience role is necessary, and the importance of a multi-channel distribution strategy.

Generate Results: Creating personalized content experiences will lead to more engagement and time on site, earning you better leads. In this stage, you’ll learn how to set smarter company growth goals, creating an ROI report for your content assets, and examples of marketing automation workflows that can take your organization to the next level!

And remember, we’re always here for you! If you have any questions before you get started, or would like to get in touch with us at any point, please don’t hesitate to reach out to your Customer Success Manager! You can find us at support@uberflip.com.