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Lesson 3: What centralized content can look like

Learning objectives

  • Understand the different ways centralizing content benefits your team
  • Discover how much content is needed to build a repository 
  • Know where you can source content from

Before you can start building out content experiences, you need to bring together all of the content you have. Centralizing allows you to bring all of your videos, ebooks, podcasts, webinars, infographics, blog articles, and social posts into one place, which you can then deliver across multiple channels. In this lesson, we’ll look at some examples of centralized content experiences and discuss how much content you need to get started. 

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